GLOBO ECOLOGIA: O DISCURSO AMBIENTAL NA TELEVISÃO

AUTOR(ES)

MARCOS GONÇALVES COSENTINO

DATA DE PUBLICAÇÃO

2007

RESUMO

The program Globo Ecologia has been transmited since 15 (fifteen) years ago and have the principal objective to help the preservation of enviroment. A weekly program whose that shows spots of difficult to access of a man, for example: indians communities, fishers communities, areas that suffers with deforestation and polution. The speech of program has, apparently, turned completely into the protection of enviroment. With a simple jornalistc format, have the huge aim to show that the Fundação Roberto Marinho (Roberto Marinho Foundation) have been worried with this subject too. However, this program is transmited to a low audience, in a short time duration. The Objective of this research is to avaliate, by intermed of a subsidized reading by the analyzes of speech and an avaliation of technical resource in use, the image of ecology that has been constructed by this program. It deals of a descriptive research, with the support in a bibliographic and documental research.(AU)

ASSUNTO(S)

comunicacao produção televisiva globo ecologia meio ambiente eco and speech analysis television production, enviroment globo ecologia eco e análise do discurso

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