Costumer
Mostrando 1-12 de 29 artigos, teses e dissertações.
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1. Implementação de um programa computacional para auxilio ao projeto de freios automotivos utilizando técnicas de metodologia de projeto / Implementation of a computer program to aid the design of automotive brakes using techniques of the design methodology
This work presents the development of the informational and preliminary design phases to friction brakes applied to urban vehicles of low cost. The design development of the brake systems for vehicles with less or zero pollutants emissions, with high efficiency depends strongly of the control systems, dirigibility conditions and mainly of the solutions to th
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 31/08/2011
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2. A influência dos blogs no processo de consumo
Este trabalho aborda o ambiente de informação do consumidor com o objetivo de compreender como os blogs podem influenciar o processo de consumo. Para isso, primeiramente, na etapa teórica, reunimos os conceitos sobre o comportamento do consumidor e sobre a internet no seu ambiente de informação, na etapa teórica. Na etapa empírica, realizamos uma pesq
Publicado em: 2011
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3. Cooperativas de nova geração e a agroenergia no Brasil.
This study presents a first approach towards the New Generation Coopera tive (NGC) thematic and wants to find out whether it can be an alternative to the Brazilian agroenergy sector development, specifically the biodiesel market. It's presented the story of the first NGC in the USA and Canada and their experiences with the agribusiness and agroenergy busines
Planaltina. Publicado em: 2011
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4. Avaliação do novo modelo de ação fiscal de secretaria da fazenda do Estado de Pernambuco
Não é tarefa fácil abordar um tema como o de tributos, principalmente em um país como o Brasil, com grandes e históricas dívidas sociais, que permanece com uma das cargas tributárias mais elevadas do Mundo e com uma qualidade na oferta de serviços públicos que, na maioria das vezes, deixa a desejar. Pior ainda é discutir a eficácia do papel do Aud
Publicado em: 10/03/2010
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5. O CONTROLE SOCIAL NO SISTEMA ÚNICO DE SAÚDE: A EXPERIÊNCIA DE GOIÂNIA - EM DUAS GESTÕES (1988 a 1992 e 1993 a 1996)
The purpose of this study is to understand the historical process of the Unified Health System in Goiânia, the social control, its deployment and implementation in two different administrations: one from 1988 to 1992, management of PMDB and the second from 1993 to 1996, of PT. Social control, as the Constitution of 1998, indicates the possibility of doing a
Publicado em: 2009
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6. A method for the evaluation of the Integrated Marketing Communications: a value-based marketing approach / Proposta de metodologia para a avaliação das Comunicações Integradas de Marketing : uma abordagem focada na gestão baseada em valor
The so called marketing controllable variables, which involve product portfolio, prices, distribution channels, communication and sales forces can have their performance evaluated by using many indicators attributable to each of them, establishing a relation between their results and marketing assets, such as costumer lifetime value and brand equity, marketi
Publicado em: 2009
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7. Brazilian electrical energy market: costumersâ decision criteria to move to the wholesale market; / O mercado brasileiro de energia elÃtrica: critÃrios de decisÃo na migraÃÃo de consumidores para o ambiente de contrataÃÃo livre
Nowadays the Brazilian electrical sector allows competition over the electricity market. Introducing competition wherever possible and maintaining regulation whenever necessary was the objective of the Federal Government. Due to this reason, the generation and commercialization sectors become competitors. Costumers and other companies can choose where to pur
Publicado em: 2008
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8. htttp: //www.ensinoadistancia.commuitasduvidas.br
The development of information and communication technologies are directly linked to a evolution initiated by the post offices, radio programs, TV, videos, computer and finally the most sophisticated satellite conferences. With this evolution, teaching at a distance tends to be supported with new technologies, to make easier its access and acceptation. The d
Publicado em: 2008
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9. The face and the clothes: apprehending fashion billboards in urban environment / O rosto e a roupa: uma leitura dos outdoors de moda em ambientes urbanos
This inquiry studies urban communication and its devices of attention. The objects of this investigation are the fashion images printed in banners, billboards, images in buildings and interiors of shopping centers. The current metropolises show off the fact that they have being organized around the production and the seduction for almost two hundred years. I
Publicado em: 2008
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10. Estratégia de produção no setor de serviços : um estudo de caso na Empresa Brasileira de Correios e Telégrafos.
The service industry is continuously growing, reaching positions of higher prominence in the world and Brazilian economies. Its position is relevant in the composition of worldwide GDP. Over the last few years, the contribution of the service sector in the Brazilian Gross Domestic Product has been holding around 60%. The case study on Empresa Brasileira de C
Publicado em: 2007
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11. Retenção de clientes à luz do gerenciamento de churn : um estudo no setor de telecomunicações / Costumer retention in the light of churn management : a study in the telecommunication sector
The rise in global competition has increased costs related to attracting new consumers, bringing companies the challenge of changing their behavior towards their ever more demanding clients in order to keep them. To assist in this challenge, this paper aims to deepen the studies regarding the company and the client, identifying what is considered churn manag
Publicado em: 2007
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12. Evaluating the relation between customers satisfaction and loyalty: A study made in a bank products and services consumers population / Avaliando a relação entre satisfação e lealdade dos clientes : estudo em uma população formada por consumidores de produtos e serviços bancários
How to measure the satisfaction and the loyalty of banks customers? Who is more satisfied with their bank services, men or women? Which is the causality relation between satisfaction and loyalty? This work describes an empirical investigation with 26,497 clients of a major Brazilian bank, suggesting and validating the Brazilian Questionnaire of Satisfaction
Publicado em: 2007